Second life building helipcopter

The Second Life of the Amateur – User generated content and Web 2.0

This is an essay I wrote in 2009 on the Media & Cultural Theory module of MA Creative Technology. I was ...
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Scottish Highlands – Camping on the high road

I’ve been a big fan of the West coast of Scotland since going up there as a kid and staying ...
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HINGE - Digital transformation model

Digital transformation research

In the last few years, I've been given the opportunity to work on some incredible digital transformation research projects at ...
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Model showing internet users, fans and social capital

The field behind the screen: Social capital and the social media communications of a football club brand

I registered for a PhD at Salford University in October 2014 and on Tuesday 06 February 2018, I had my ...
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Salford FC on Twitter

Is the final whistle approaching for football and social media?

My PhD is all about football and social media and there has been some bad press for social media recently ...
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Holland windmill

Campervan trip around Belgium, Holland and Germany

Our camper van trip to Belgium was a long time in the making. We first hatched the plan several years ...
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Vangollen festival - traders in a camper

Vangollen Festival 2017 – VW Vans,Music,Extreme Sports and Hot Air Balloons!

When we heard about the first Vangollen festival at the Royal International Pavilion in Llangollen, we were excited. We’d been ...
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Sports brands and social media

I was recently asked for my views on sports brands and social media. This crosses over into my PhD on ...
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Alex Fenton and Marta Rodriquez, Big Chip Awards

A Day in the Life of a Salford Uni Academic

As part of the University of Salford's 50th Anniversary celebrations, staff and students are being asked to capture their thoughts ...
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Football on pitch

Did Blackburn Rovers fans send a digital flare to India via Man Utd?

The recent fan boycott of the FA cup game between Blackburn Rovers and Blackpool was labelled by the Independent as ...
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Digital Marketing

International digital marketing strategies

A couple of years ago, I was asked to put a talk together on 'Websites for International Audiences'. The slides ...
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Being sociable on social media

Being sociable on social media – Netnography and social capital Conference talks

In the last couple of weeks, I've had the fortune to be able to present some of my Netnography PhD ...
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Second Life building

Virtual Reality, Second Life and Sansar

Virtual Reality and Augmented Reality have exploded into the news and public consciousness once again. It takes me back five ...
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Graph showing Salfords international fans

Social Media, Digital tech and football in the modern age

As part of my research into football and digital culture, through articles,blogs, comments online and interviews, these various phrases arose to describe ...
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Camper Calling

Camper Calling 2016 – Festival Review

We’ve always loved our music festivals, ever since we first visited the Essential and V Festivals in 1997, but it ...
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A trip to Speyside – there can be only one

Speyside is the area around the River Spey in Moray and Badenoch and Strathspey, in the North-East of Scotland. It ...
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PhD in digital marketing

PhD in digital marketing

I am currently undertaking a PhD in digital marketing at Salford Business School, University of Salford. I have been interested in ...
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Touch table app

Native app vs Responsive websites – Do you need an app?

These are the kind of questions is that comes up a lot in our Business School when we are talking ...
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Protected: Top 10 cyber-security tips

This content is password protected. To view it please enter your password below: Password: ...
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Wordcloud innovation

Using live polls in the classroom

Today in our Postgraduate, Digital Innovation class at Salford Business School, we were investigating innovative ways to visualise data. The ...
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